Reach key audiences At Scale
WMX unites brands, artists, and fans through breakthrough content strategies and brand partnerships, harnessing the power of creativity and music to connect with key audiences.

WMX is one of the top 5 entertainment media companies in the world, and the #1 Entertainment Media Company in the U.S. among adults 18-34. In addition to reaching fans through innovative original content, we also connect our artists with consumer brands world-wide to produce some of the best collaborations in the industry.
Global scale
60 BILLION
Monthly Video Views
269 MM
Monthly Unique Visitors
135 MM
Social Followers
70+
Countries
Premium Original Content

WMX is home to some of the most influential brands and publishers in the music industry. We create meaningful content that audiences seek out, engage with, and come back to.

Warner Music, Artist & Brand Partners

WMX’s Artist & Brand Partners team is part of a global network that delivers compelling music collaborations for consumer brands. This unit sits at the axis between audience insights, culture and creativity, and unifies artist-specific knowledge with brand narratives to form bold, relevant and impactful relationships. Offerings encompass campaign strategy, creative development, brand building, talent access, production, campaign management, and amplification.
 

Streaming
streaming
WMX 's FAST (Free Ad-supported Streaming TV) offering makes Warner Music Group’s full breadth of original music content accessible to fans across all screens. Our Hip Hop, Pop and Rock channels include music videos, original programming, live performances, exclusive artist interviews, long-form artist documentaries and more! WMX's streaming offering also includes Warner Music Group's full roster of YouTube videos, which have the highest number of unique monthly viewers of all YouTube content partners.
Award-winning Branded Content Studio

Our award-winning original content studio crafts bespoke narratives that put brands at the forefront, creating opportunities to become part of the biggest moments in culture.

 

award

Global Audience Intelligence
mobile
WMX Connects is a premier data storefront for brands - providing a deep look into our global audiences across multiple media channels and platforms. Sitting at the intersection of audience intelligence, creativity and advanced media targeting, WMX Connects identifies who brands need to speak to and develops rich insights into the passions and preferences of highly coveted and hard to reach audiences.

UPROXX partnered with Intel to demonstrate the power of Intel Optane Memory. We created a 360 platform encompassing experiential custom video, an original documentary series, on the ground activations, and influencers, to make Intel synnonomous with creativity.

There are many ways to harness the
unique power of WMX offerings
Align

Join the cultural conversation through editorial and video sponsorships

Create

Partner with our award-winning studio on bespoke productions

Experience

Create IRL and virtual activations

Amplify

Leverage our massive scale and premium inventory to find audiences in unique ways

3
Consideration
& Purchase Intent
3
REACH
4
Brand
Favorability
5
Engagement